Both feature similarly shaped material held on by an adjustable strap. Both are frameless and more the size of a bandana than traditional sunglasses. We love this.’ They were telling me, ‘Yeah, Ye’s going to love this.’ So I was like, ‘All right, cool.’ And then, next thing I know, I see pictures of my glasses design on social accusing anyone specifically but I need your help small creatives! My design taken from hero’s □ #sustainablefashion #smallbusiness #kanyewest #yeezy #stolen #fyp ♬ original sound – Before Frankyīaca’s designs do share a resemblance to the YZY SHDZ. He exchanged contact information with the team and says he showed Kanye’s manager a few projects, not including the sunglasses. “I’m talking to their creatives and stuff and they’re like, ‘Oh, yeah, this is nice. Baca says he was eventually invited, twice, to Kanye’s Sunday Service performances in L.A., and eventually got to speak briefly to Ye backstage. He’s looking for designers, and I want to bring you in.’” Baca recalls.įrom there, it appeared to be a dream come true. I’m working under Ye with music and design. “He says, ‘Yo, I want to come look at all of the clothes. Baca says he worked on his own versions of the product for around two years before he shared images of samples online late last year, not long after producer and designer Digital Nas reached out to him about working with Kanye. During New York Fashion Week, a handful of influencers and micro-influencers alike were reportedly invited to take selfies wearing the glasses in a Ye-designed photo booth as part of a marketing campaign.įrancisco Mateo Baca, who also goes by Franky Baca, says he believes someone from Ye’s team “borrowed” his concept for the sunglasses. Everyone from Steve Lacy to Lil Uzi Vert and Anna Wintour have been photographed wearing the reflective, wrap-around shades. Originally planned as part of his Yeezy Gap collection, the sleek frameless sunglasses were already becoming iconic thanks Ye’s bevy of famous spokespeople. In the weeks before conservative pundit Candace Owens posed for photos alongside West in his “White Lives Matter” t-shirt - the two appearing like athletes sporting a cursed team mascot - Kanye was busy teasing the launch of YZY SHDZ. “I gotta draw the line at you using Virgil’s death in your ‘ye’ is the victim campaign in front your sycophant peanut algorithm gallery,” he wrote in a caption on Tuesday. Following a string of posts slamming veteran fashion editor Gabriella Karefa-Johnson, who described the shirt as an “incredibly irresponsible and dangerous act,” as well as posts claiming that LVMH was somehow connected to the passing of Virgil Abloh, Tremaine Emory, founder of the brand Demin Tears and the current creative director at Supreme, took to Instagram to publicly condemn West. Almost immediately, reports of prominent names in entertainment and fashion walking out of the show surfaced online, and Ye’s method of unleashing invective at detractors via Instagram quickly backfired. The responses to the ill-conceived design suggest otherwise. “And when it comes to the culture, I am Ye, and everyone knows I am the leader.” We are the culture,” Ye said during an extended preamble to the show. “We changed the look of fashion over the last 10 years. During the show, he unveiled a t-shirt bearing a photo of Pope John Paul II on the front and, inexplicably, the phrase “White Lives Matter” on the back. On Monday, Kanye West debuted the Yeezy Season 9 collection to an invite-only crowd of celebrities and insiders at Paris Fashion Week.
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